Signature on the Front of the Check

We heard an interesting story of a small business. The charismatic owner of a company wanted to launch a new product based on his own idea. When the product was ready to go, the owner presented to the sales staff. The presentation included the benefits of the product and instructions on how the product should be pitched to customers. At the end, the owner asked the sales team if they had any questions and what they thought of the new product. One younger salesperson raised his hand asked a few pointed questions to get more clarification on the market that this new product was intended for. Not particularly satisfied with the owners answers and viability of the new product, the young salesperson then asked, "Maybe next time you might consider asking the sales team what they thing the market needs are."